A study of the consumers' behavioral intention for purchasing medical insurance
碩士 === 高苑科技大學 === 經營管理研究所 === 101 === For the past decade of Taiwan, the quality of life and the public hygiene were improved, and there was the great progress of medical treatment. Therefore, the life is extended. With the increasing of the national income, people place more importance on their hea...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/30397589563471591408 |