Effects of Study Tour Product Image on Study Tour Satisfaction and Behavior Intention
碩士 === 國立高雄應用科技大學 === 財富與稅務管理研究所碩士在職專班 === 101 === The purpose of this study is to explore the effect of study tour image on study tour satisfaction and behavioral intentions after study tour. This study follows the context of the service quality perspective to construct a theoretical model to explo...
Main Authors: | Chih-Ting Chang, 張智婷 |
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Other Authors: | Hao-Chen Huang |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/22615258200336342479 |
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