The Effects of Experiential Marketing and Relationship Quality on Consumer Repurchase Intention - An Empirical Study on Beauty Services
碩士 === 國立高雄應用科技大學 === 企業管理系碩士在職專班 === 101 === With the increase in economic growth, spending power of customers and the increasingly emphasis on healthy lifestyles have led to the birth of the beauty industry. Additionally, with the rapid development of new products and services, and the intensifica...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/23305498884814057305 |