The study of M-commerce customer service factor-The case of Taiwan high speed railway App ticketing adoption
碩士 === 國立高雄應用科技大學 === 觀光與餐旅管理研究所 === 101 === M-commerce is different from the current business patterns and rapidly growing. This study aims to investigate those passengers’ cognitions on the significance of mobile ticketing APP in terms of service factors while travelling on Taiwan High Speed Rail...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43993287304020752680 |