Influential Factors for Selling High Speed Rail Package Tour: Views from the Travel Agencies

碩士 === 開南大學 === 觀光與餐飲旅館學系 === 101 === In order to extend the transport occupancy to travel market, Taiwan High Speed Rail Corporation develops brand-carrying package tours and assigns 13 Travel agencies as key agents responsible for the sales of this product. Currently, the market-share stays low an...

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Bibliographic Details
Main Authors: Hsu Jui Yun, 徐瑞雲
Other Authors: Liu Chui Hua
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/sp73j2