The Effects of Message Framing and Fear Degree on Performance of Cease Smoking Idea Communication of Cancer Patients

碩士 === 義守大學 === 管理學院管理碩士在職專班 === 101 === This study examines the effects of the communication strategy, the purpose to understanding of messages framing with different stages of diseases, perceived health status, self-efficacy and the fear degree interaction to use what kind of message-based strateg...

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Bibliographic Details
Main Authors: Chuang, Shu-Ching, 莊淑菁
Other Authors: Yang, Dong-Jenn
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/21588608860738404853