Data mining in the securities industry customer relationship management model - a domestic securities company
碩士 === 輔仁大學 === 企業管理學系管理學碩士在職專班 === 101 === The purpose of this research is to use three commonly adopted data mining techniques, namely discriminant analysis, logistic regression, and artificial neural networks in building classification models aiming to filter out the significant variables who te...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/31445308442237907754 |