The Research of Experiental Marketing and Sports Involvement
碩士 === 逢甲大學 === 經營管理碩士在職專班 === 101 === Due to the increasing of running population, international running race, brand-marketing strategy in running activity, and the concept of human health, more and more people are involving in running sport. This research is to find out if customer with differen...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/94420727580993868928 |