The study on Antecedents of Virtual Community Citizenship Behavior -A Case Study of Mayday Facebook Fan Page
碩士 === 逢甲大學 === 合作經濟學系 === 101 === Organizational citizenship behavior (OCB) is defined as the spontaneous behavior of the employee that contributes to organizational performance, but that is not formally specified as an aspect of the job. OCB has been developed more than 20 years.The scholars expan...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/96731926255190104859 |