The Study of the Relationship among Involvement, Perceived Value, and Purchase Intention of Tablet PC Consumers

碩士 === 朝陽科技大學 === 工業工程與管理系碩士班 === 101 === Apple in April 2010 officially launched the iPad went on sale in the United States, it causes a hot cyclone, making the Tablet PC transformed into a fashionable product, because of Apple''s successful experience in the industry and attentio...

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Bibliographic Details
Main Authors: Chih-Hsun Li, 李枝訓
Other Authors: Chun-Yuan Cheng
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/69833969418212601308