The Impact of Price Level on Evaluating Alignable and Nonalignable Attribute

碩士 === 中原大學 === 企業管理研究所 === 101 === This study investigates the impact of price level and need for cognition on assessing alignable attributes and nonalignable attributes, in addition, service industry plays an indispensable role in the research. This study selected experience service as an exper...

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Bibliographic Details
Main Authors: Pi-Huai Liao, 廖畢槐
Other Authors: Shin-Shin Chang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/60940915976838540480

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