The Impact of Five Senses Stimulated Marketing toward Consumer Behavior－the Analysis of Groceries Store
碩士 === 中原大學 === 企業管理研究所 === 101 === Influenced in the aesthetic economy and the experience consumption dually, a crazy frenzy of groceries spread from Japan to Taiwan, composing a special phenomenon of consumerism and culture, the industry of "bringing happiness for people" has already...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/13613297271517225193 |