Employing festival activities as a strategy to stimulate the development of local tourism - Using Taimali Day-lily Flower Season in Taitung County as case studies
碩士 === 致理技術學院 === 服務業經營管理研究所 === 101 === The puropse of the study is to explore how to attract more tourists through the local festivals. In this study, we focus on the major festival—Daylily Flower Season --in Taimali Township. Through the interviews, we research the key factors that affect the inf...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/20726079954742164966 |