The impact of trust and distrust on the purchase intention and price premium in the B2C e-commerce
碩士 === 國立中正大學 === 資訊管理學系暨研究所 === 101 === Researchers make a long time study on finding the distinction between trust and distrust, and the majority of studies suggest that they are the same construct. But in recent years, there are studies have begun to verify that the trust and distrust are differe...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/f45x3g |