Key Factors for Consumers buying the Non-Life Insurance in Internet:Analytic Hierarchy Process (AHP)
碩士 === 國立中正大學 === 企業管理研究所 === 101 === Abstract With the rapid development of Internet, online shopping has become a part of consumption patterns in consumers’ lives. Despite the diversification of the types of online shopping, consumers purchasing non-life insurance online have yet been popular. To...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/01189312103854048219 |