The Study of Corporate Marketing Capabilities - For Example in Smart Phone

碩士 === 國立中正大學 === 企業管理研究所 === 101 ===   Recently, the changes in the external environment speed up the changes in consumer demand, marketing concepts are also widely throughout the world, because marketing is not only to understand consumer demand, but also allow enterprises to find suitable product...

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Bibliographic Details
Main Authors: Hui Chan Yen, 嚴慧禪
Other Authors: Chia-Wen Hsu
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/35782019128813525241