The Impact of Cultural Proximity in the Relationship of Popular Media in the Case of Watching Korean Drama Series and Tourists’ Travel Motivations to South Korea
碩士 === 國立嘉義大學 === 全英文授課觀光暨管理碩士學位學程 === 101 === In this day and age, tourism industry is relying on media to promote tourist destinations. As films shown in the big screen, viewers cannot help but notice the beautiful scenery used as a film setting. This unintentional marketing gave rise to f...
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Online Access: | http://ndltd.ncl.edu.tw/handle/69602589928113495440 |