The Relationship among Lifestyle, Consumer Involvement and Purchase Intention-An Example of Organic Food

碩士 === 元智大學 === 經營管理碩士班(企業管理與服務科學學程) === 100 === Recently it has happened a lot of food safety incident in society; it makes people have increasing demand of healthy and safe food. The market in organic food has become growing. The study focus on organic food consumer, exploring lifestyle, consumer...

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Bibliographic Details
Main Authors: Shiou-Wen Chen, 陳琇雯
Other Authors: Ling-LangTang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/79216357795516680620