The Sales Strategy Impacts on Firm Performance: A Dynamic Capabilities Perspective
碩士 === 元智大學 === 資訊管理學系 === 100 === Personal computer retailing industry has struggled on the dilemma that the margin decrease for decades. It is because that the retailers compete others by the capital resources as its competitive advantage, and it leads to intensify the price war. However the compu...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Online Access: | http://ndltd.ncl.edu.tw/handle/20467534406418768714 |