An Interaction Model of Firm Resources and Competitive Actions: Investigating the Interfirm Rivalry in the Tablet PC Industry

碩士 === 元智大學 === 經營管理碩士班(國際企業學程) === 100 === By building on an emerging theoretical engagement with resource management in the perspective of competitive dynamics, this research explorers the competitive rivalry between Google and Apple in the global tablet PC industry. With this investigation, it ex...

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Bibliographic Details
Main Authors: Pei-Hua Liang, 梁佩華
Other Authors: Tung-ShanLiao
Format: Others
Language:en_US
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/86021377507172487736