An Investigation of the Effect of Brand Image on Satisfaction and Loyalty on Customer of Merida'' s Products
碩士 === 國立雲林科技大學 === 休閒運動研究所碩士班 === 100 === The purposes of this study were: 1.to analyzes the effect between brand image and customer satisfaction to Merida. 2. to investigate the effect of brand image and customer loyalty of Merida. This study use purposive sampling and chooses participates that is...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/06046693331372398088 |