The Impact Study of Moderating Effects on Consumers’ Gender Role Traits and Ethnic Groups to Sexual Attractive Advertisements Attitude
碩士 === 台南應用科技大學 === 商學與管理研究所 === 100 === The advertisement makers should accept new information and create novel or attractive experience advertisements to attract consumers’ attentions in the rapid change environments. The sexual attractive advertisements are popular than ever. But could the sexual...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/98830804354205600748 |