An Application of ESC Model for the Development Strategy of Chunghwa Telecom—A Study of MOD
碩士 === 淡江大學 === 管理科學學系企業經營碩士在職專班 === 100 === It has been 8 years since Chunghwa Telecom CO. (CHT) launched the Multimedia On Demand (MOD) service in March, 2004. Although total users exceed 1.09 million households, but the economies of scale has not been reached. Furthermore, many challenges such as...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/33524590499864610032 |