A study on relationships among online trust, distrust, and behavioral intentions in S-O-R model: Using shopping motivations and flow experience as moderating factors
碩士 === 淡江大學 === 企業管理學系碩士班 === 100 === Shopping websites are now prosperous in Taiwan. Recent years, there’s a new kind of online shopping website, called “Group buying website”. Some reports indicate that the product and motive of consumers are different between general shopping websites and group b...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/35756442583712597389 |