The Deployment Strategy of Operational Unit under the Spillover Effect of : The Example of Service Industry Entry into Mainland China

碩士 === 淡江大學 === 中國大陸研究所碩士在職專班 === 100 === This article presupposes that a service provider is in the preliminary phase of foreign direct investment or FDI in a particular host county and is being confronted by a monopolistic market structure.The service provider hopes establish a brand/reputatio...

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Bibliographic Details
Main Authors: Tao-Hua Wang, 王道華
Other Authors: Cheng-Chang Chang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/91041124868448312626