A Study on Communication Strategy, Brand Strategy, RelationshipTrust, Brand Associations andBrand Performance –an Empirical Real Estate Agents
碩士 === 國立臺北科技大學 === 經營管理系碩士班 === 100 === The rapid growth of Taiwan’s economy leads to the foundation of numerous domestic Real Estate Agents. In particularly, due to many foreign Real Estate Agents have entered Taiwan market after the nation joining WTO, the competition within real estate broking m...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/sxk265 |