The Impact of Social Capital on Franchisee Extra-Role Behavior and Satisfaction - The Mediating Role of Perceived Insider Status and Organization-Based Self-Esteem
碩士 === 東海大學 === 國際貿易學系 === 100 === This research is aimed at provides franchisee organization a direction to raise franchisee satisfaction and extra-role behavior in order to build up a positive image of franchisee organization. And add the perceived insider status and the organization-based self-e...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/23406297821668360760 |