Co-Branding Strategy Between Assemblers And Component Suppliers In Taiwan’s Bicycle Industry: Case Studies

碩士 === 東海大學 === 工業工程與經營資訊學系 === 100 === Taiwan’s bicycle industry has been deeply-rooted in the OEM and ODM market for a long time. During the outsourcing process, it has accumulated excellent manufacturing and development abilities, which gains a place for the Taiwan’s bicycle manufacturers in the...

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Bibliographic Details
Main Authors: Lu, Chia-Jung, 盧佳蓉
Other Authors: Chang, Shu-Wen
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/32074366174815018783