Applying IPA Model in Customer-Satisfaction Research with Multiple-Optional Web-based Questionnaire - A Case Study of Y Commercial Bank
碩士 === 亞洲大學 === 資訊工程學系碩士在職專班 === 100 === With the advancement of technologies and the open financial policies, the market has nowadays led itself onto a more liberal, diverse and highly competitive path. And with the “customer/service-oriented” concept in mind, the banking industry today has strived...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/56698307546010412380 |