A Study on the Relationship among Motivation Satisfaction and expenses of Tourists from China to Taiwan
碩士 === 亞洲大學 === 休閒與遊憩管理學系碩士班 === 100 === Abstract In recent years, mainland Chinese tourists have become popular in Taiwan. A major reason behind this phenomenon is their great purchasing power. As the number of mainland Chinese tourists visiting Taiwan increases every year, selling to the Chinese t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/40396653444912501373 |