The Study of Consumers’ Preferences for B&Bs in Taitung Area on Conjoint Analysis

碩士 === 亞洲大學 === 經營管理學系碩士班 === 100 === Due to the development of tourism and the change of the accommodations , B&Bs in Taitung area have become a popular and leisure industry. However, we hardly find the current researches about the consumers’ preferences. The study is the use of conjoint analys...

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Bibliographic Details
Main Authors: Fang-Yu Lin, 林芳宇
Other Authors: Cheng-Hsien Lin
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/21029863636378661065