The impact of virtual community website for brand image: The case of Faceboo
碩士 === 南台科技大學 === 行銷與流通管理系 === 100 === A significant increase in the trend in recent years due to the popularity of Internet and mobile Internet, because the immediacy, connectivity and convenience of the Virtual Community that are making many chang for Internet user’s behavior. Used through the Int...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/42971542703020270527 |