A Study of Kaohsiung Electronic Game Arcade Business Operation

碩士 === 樹德科技大學 === 經營管理研究所 === 100 === This study used qualitative research method of focus group method and participant observation, and through of SWOT (matrix analysis), five forces analysis, Relationship Marketing, to understand the organization of internal and external environmental conditions,...

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Bibliographic Details
Main Authors: Chuang-chan Le, 李壯展
Other Authors: Chang-ming Kuo
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/54772887002132603619