Research on service quality, customer satisfaction and repurchase intention of banking industry in Vietnam
碩士 === 樹德科技大學 === 金融與風險管理系碩士班 === 100 === This research is conducted to find the factors shaping bank customer perceptions of service quality, sheds light on the direct influence of perceptions on customer loyalty.Nowadays, banking environment is characterized by increased competition, uncertain eco...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/46394498643948424437 |