The Relationships between Consumers' Degree of LOHAS and Green Consumption: the Case of Fair Trade Coffee

碩士 === 聖約翰科技大學 === 企業管理系碩士班 === 100 === With the recent fast growth in economy, people’s consumption power has increased greatly, which has caused various problems that endanger earth’s environment. In order to maintain a sustainable development of the earth, more and more people have started gr...

Full description

Bibliographic Details
Main Authors: Chu, Huei-Ru, 褚慧茹
Other Authors: Chen, Yie-Sheng
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/23459913410609943565