A Study on Consumer PurchaseIntention towards Tablet PC
碩士 === 東吳大學 === 資訊管理學系 === 100 === Since Apple released its tablet PC – iPad, it has not only caused a shopping rush among consumers, but also driven PC manufactuers to invest great amount of funds in the R&D of tablet PCs. According to forecasts of Gartner in April 2011 on the market scale of t...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/50049469978487287025 |