Relationship among Experiential Marketing, Customer Satisfaction, and Customer Loyalty – The Case of Smart Phones
碩士 === 實踐大學 === 企業管理學系碩士班 === 100 === With the technology and era development, people more care about efficiency, quickness and convenience. For ITC industry, everyone get own mobile phone. In addition, smartphone's multi-functional and software highly integrate; let dependence of smartphon...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/69325659312827829961 |