Investigating Factors Influence The Trust Transfer From Shopping Website To E-Vendors

碩士 === 靜宜大學 === 資訊管理學系 === 100 === With the rapid development of telecommunication technology, online shopping has gradually replaced traditional in-store shopping and changed the spending habits of the general public. Nonetheless, consumer trust plays an extremely important role in the e-commerce e...

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Bibliographic Details
Main Authors: Hu, Chiajung, 胡家榮
Other Authors: Chen, Yinghueih
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/00033553937626700475