The Impact Of The Change In Degree Of Perceived Risks On Purchase Intention Of Online Apparel Shopping In Thailand
碩士 === 靜宜大學 === 國際企業學系 === 100 === Perceived risks play a major role to consumers’ purchase intention over online shopping especially with clothing. The consumers are not only concerned about their financial loss and privacy, but they are also unable to inspect the apparel goods physically. Even tho...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/32653305277918456524 |