Green Brand Image, Green Trust And Green Purchase Intention

碩士 === 中國文化大學 === 國際企業管理學系 === 100 === This study on the consumer to disseminate the questionnaire to collect quantitative data through SPSS statistical software analysis for household appliances (such as: re-frigerators, air conditioners, washing machines) and other government-approved envi-ronment...

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Bibliographic Details
Main Authors:	Chia-Chen Yang, 楊佳蓁
Other Authors:	Bin-Tsann Yang
Format:	Others
Language:	zh-TW
Published:	2012
Online Access:	http://ndltd.ncl.edu.tw/handle/36352386399033378632

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