Green Brand Image, Green Trust And Green Purchase Intention
碩士 === 中國文化大學 === 國際企業管理學系 === 100 === This study on the consumer to disseminate the questionnaire to collect quantitative data through SPSS statistical software analysis for household appliances (such as: re-frigerators, air conditioners, washing machines) and other government-approved envi-ronment...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/36352386399033378632 |