Competitive Analysis of the Smart Phone Market - A Case Study of hTC
碩士 === 國立臺灣大學 === 商學研究所 === 100 === The smart phone market is growing rapidly in the past few years. As to hTC, because of lacking of self-owned operating system, facing the patent issues with Apple, and the increasing number of competitors, hTC faces challenges in creating comparative advantages in...
Main Authors: | Po-Feng Yeh, 葉柏鋒 |
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Other Authors: | 朱文儀 |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/17469539717742037316 |
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