The Study on 4P Strategy to Cultivate Employer Branding:The Case Study of W Company
碩士 === 國立臺灣大學 === 商學研究所 === 100 === “In the future, we will not ‘find a job’, but to ‘find new employers’”. London Business School professor Charles Handy believe that if business is the “best employer”, then it’s with good the employer brand that can make the enterprise better in their own area,...
Main Authors: | , |
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Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/61394199219941619885 |