Payment Factors for Mobile Applications
碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 100 === In order to gain market opportunities, it is necessary to understand the payment factors for mobile applications. First, the study analyzes how perceived sacrificing, perceived quality and perceived risk affect perceived value. Secondly, perceived value se...
Main Authors: | Huang, Tzuting, 黃姿婷 |
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Other Authors: | Chiu, Kuang-Hui |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/97854044006553508762 |
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