A Sociological Analysis of the Changes of Life Insurance Marketing Channels in Taiwan: Organization, Institution and Environment
碩士 === 國立臺北大學 === 社會學系 === 100 === In this paper, the “change” of life insurance marketing channels means an institutional movement/evolution. The “change” is based on New Institutionalism, emphasizing that this research is about the dynamism and change of institution in historical institutionalism...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/12571899400961810567 |