The Study on Experiential Value, Consumer Satisfaction, and Consumer Loyalty of Indigenous Restaurant Consumers

碩士 === 國立臺灣師範大學 === 運動與休閒管理研究所 === 100 === The purpose of this study was to know the demographics and purchasing behavior of indigenous restaurant consumers; moreover, to learn the effect and correlation from different participants on experiential value, consumer satisfaction, and consumer loyalty....

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Bibliographic Details
Main Author: 李思玉
Other Authors: 陳美燕
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/rjabc5