A study on the interaction between enterprise and consumer in social media marketing : using Facebook Page as an example
碩士 === 國立臺灣師範大學 === 大眾傳播研究所 === 100 === Facebook is currently the world's largest social network website; Facebook’ users are more than ten million in Taiwan. Facebook is the people in Taiwan use the highest degree of social network website. The enterprise take Facebook social network site feat...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/59932475495668059487 |