Atayal Weaving Handcrafts business model - The Case Study of Lihang Studio
碩士 === 國立清華大學 === 經營管理碩士在職專班 === 100 === In this study, we focused on cultural and creative industry and summarized the business and marketing strategies of aboriginal people’s arts and crafts through literature review, and create an analysis approach with business model feature dimensions. We selec...
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| Format: | Others |
| Language: | zh-TW |
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2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24182799938992179248 |