Cultural Analysis of Global Marketing Method -- The Case Study of McDonald’s and UNIQLO

碩士 === 國立清華大學 === 經營管理碩士在職專班 === 100

Bibliographic Details
Main Author:	李盈慧
Other Authors:	丘宏昌
Format:	Others
Language:	zh-TW
Published:	2012
Online Access:	http://ndltd.ncl.edu.tw/handle/81432784798080493105

id	ndltd-TW-100NTHU5457018
record_format	oai_dc
spelling	ndltd-TW-100NTHU54570182015-10-13T21:27:23Z http://ndltd.ncl.edu.tw/handle/81432784798080493105 Cultural Analysis of Global Marketing Method -- The Case Study of McDonald’s and UNIQLO 跨國行銷方法的文化導向分析 —以McDonald’s與UNIQLO為例李盈慧碩士國立清華大學經營管理碩士在職專班 100 丘宏昌 2012 學位論文 ; thesis 53 zh-TW
collection	NDLTD
language	zh-TW
format	Others
sources	NDLTD
description	碩士 === 國立清華大學 === 經營管理碩士在職專班 === 100
author2	丘宏昌
author_facet	丘宏昌李盈慧
author	李盈慧
spellingShingle	李盈慧 Cultural Analysis of Global Marketing Method -- The Case Study of McDonald’s and UNIQLO
author_sort	李盈慧
title	Cultural Analysis of Global Marketing Method -- The Case Study of McDonald’s and UNIQLO
title_short	Cultural Analysis of Global Marketing Method -- The Case Study of McDonald’s and UNIQLO
title_full	Cultural Analysis of Global Marketing Method -- The Case Study of McDonald’s and UNIQLO
title_fullStr	Cultural Analysis of Global Marketing Method -- The Case Study of McDonald’s and UNIQLO
title_full_unstemmed	Cultural Analysis of Global Marketing Method -- The Case Study of McDonald’s and UNIQLO
title_sort	cultural analysis of global marketing method -- the case study of mcdonald’s and uniqlo
publishDate	2012
url	http://ndltd.ncl.edu.tw/handle/81432784798080493105
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Cultural Analysis of Global Marketing Method -- The Case Study of McDonald’s and UNIQLO

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