Research on the relationship among Expectation Disconfirmation, Customer Satisfaction and Repurchase Intention－An Example of Online shopping
碩士 === 國立臺北商業技術學院 === 商學研究所 === 100 === Customers’ attitude has been a Critical issue in the field of Consumer behavior research. However, under the age of advanced information, the emergence of the internet and the E-commerce has bee altering the purchase behaviors of customers, facing situation...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/7dak7p |